MINIMUM TECHNICAL SPECIFICATIONS
OF THE 6-MONTH SEARCH ENGINE MARKETING (SEM) SERVICE:

Details/Features of the SEM are as follows:

• SEM Campaign must be applicable for desktop, laptop and Mobile device searches;
• Monthly updating/changing of Adtext;
• Detailed Monthly reporting. Including impressions (number of times the website appears in the search results) and Clicks (number of times the website address is “clicked”);
• Targeting Philippine and International -based searches
• Up to 60-search key words (Changeable when necessary)
• SEM and Banner Placements in Facebook, youtube and other top social media websites and applications.
• Budget P30,000 per month.

Initial Keyword List:

Keyword
+home +loans	+home +buyers +loan	+how +to +buy +a +house	+loan +for +house
+new +home +builder	+house +loans	+property +development +finance	+home +finance +companies
+home +equity +loans	+bbb	+house +building +loan	+loan +for +building +a +house
+buy +house	+new +home +construction	+home +loan +options	+home +guaranty
+home +finance	+buy +a +new +home	+hgc	+home +builder +loans
+home +improvement +loans	+buy +new +homes	+how +to +get +home +loan	+home +loan +guaranty
+first +time +home +buyer +loans	+brand +new +homes	+government +home +loans	+guaranty +home +loans
+home +improvement +loan	+bank +loans	+getting +a +home +loan	+home +guaranty +corporation
+buying +a +new +home	+home +loan +application	+property +finance	+home +guaranty +insurance
+buying +a +house	+buying +a +new +house	+property +financing	+home +guaranty +corp
+buy +a +house	+steps +to +buying +a +house	+home +construction	+bbb +program
+housing +loan	+how +to +buy +a +new +home	+new +home +buyers	+bbb+b
+first +home +loan	+first +time +buyer +home +loans	+house +loan +eligibility	+bbb+b +program
+home +financing	+financing +a +home	+residential +property +finance	Total - filtered
+new +home +loans	+home +financing +options	+renovation +loan	Total – Display Network